How are ILECs and CLECs propping up their market share in traditional TDM voice services? Rick Schermerhorn from Sprint outlined Sprint's Business Markets strategy at Spring 2006 VON:
Sprint's Business Voice strategy and plan:
1. Leverage years of IP Centrex learnings immediately
2. Quicker time to market
3. Minimal up-front investment
Key tactics:
1. Partner with an experienced wholesale VoIP provider
2. Outsource VoIP network design
3. Migrate VoIP from outside operators to in-house solution options (build --> operate --> transfer)
4. Collect mid-term (45-day) and full-term (90-day) trial learnings on voice quality
There wasn't time to get into much more detail than this in the talk - the slides had thick detail (reading glasses required), but they weren't exposed much. The service providers in the audience seemed most curious about why Sprint was bothering to dig deep in to this area, given that they only have a few customers (relatively) in an eroding market, and it isn't clear how this initiative relates to Sprint's efforts on a global scale. But if there's something else up Sprint's sleeves, they ain't telling.
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